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Short notes, deep dives, and practical guides I'm publishing as I build and ship.

April 2, 2026
Cart Abandonment Is a Technical Problem First: 12 Fixes That Usually Lift Conversions in 7 Days
Cart abandonment usually isn’t an ads or product problem, it’s checkout friction. This post shares 12 technical fixes across checkout, speed, and trust that often lift conversions in just 7 days without a full redesign.
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April 1, 2026
The Ecommerce Conversion Audit: 8 Technical Fixes That Usually Move Revenue Fast
A practical conversion audit for ecommerce stores: speed, checkout friction, tracking, product pages, and trust fixes that boost sales quickly.
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